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We Come in Peace (But We Will Be Taking Notes) aka Event Calendar for 2026 – 2027

The summer break is almost over. Time to return to airports, exhibition halls, and an alarming number of lanyards. Over the coming months, ORBIT…

Is NewSpace becoming Old Space again?

I was told to look at the famous map of US defense consolidation between 1980 and 2001. Dozens of companies gradually disappeared into five enormous…

Why Does Every Company Think Its NDA Is Special?

You know the drill, the very moment someone says: “Before we continue, please, sign our NDA.” Not an NDA. Their NDA. The 11-page maste…

Selected as a Mentor for the EU Space Academy

The European space sector needs engineers, entrepreneurs, researchers, business developers, and communicators. Building those skills is one of the g…

The Luxury of Space at a Space Conference

I have noticed something strange about our industry: We seem to measure conference success by the level of inconvenience it causes. If the hal…

My Secret to Success: I Work With My Heart

(and the recipe for all the drama) Whenever you open LinkedIn, or other social media, even TV or any sort of motivational literature, this is th…

Not All Good Speakers Are Camera-Ready. And Not All Camera-Ready People Are Good Speakers.

Doing field reporting for SpaceWatch.Global means a lot of camera time, plenty of interviews, and very little time to think. At one point, I found m…

age of powerhouse, blinded by the lights: First. Best. Leading. And somehow still irrelevant.

The Age of the Powerhouse Is On

I realized we had entered a new phase of marketing the moment “industry powerhouse” stopped sounding ambitious and started sounding like a default s…

Stop Pretending Space Business Is Simple

What Generic Courses and Playbooks Leave Out As a person who is an “impostor” in the industry, I have spent significant time learning on my o…

People do business with people

After talking about the four pillars of human marketing, the next question always comes naturally: What does this look like once you leave the confe…

The 4 PillaRs of Human Marketing in NewSpace

An ORBITALYX framework for 2026 There is a version of marketing that looks great on paper. It is clean dashboards, weekly charts, and reports tha…

Niche Conferences Shape the Conversation. Mega Events Shape the Market. (*Top 5 Boutique Space Conferences You Should Not Miss)

There is a strange paradox in the space sector. The biggest breakthroughs often happen in the smallest rooms. While mega trade shows pull the crowds…

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