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Please continue ignoring the feedback you asked for, it really makes us all trust you more.

Because nothing says “we value your opinion” like a neatly designed survey or a post-event questionnaire that no one ever reads again. The modern black hole: feedback collected, stored, and promptly forgotten.

Here’s the thing: listening to feedback is horrible. It stings. It means admitting you missed a mark, disappointed someone, or left a blind spot wide open. Even on a personal level, being told “this could be better” doesn’t exactly feel like a warm hug. It’s uncomfortable.

But ignoring it is worse.
In business, it creates a culture where people stop speaking up. Customers learn their voice has no effect. Teams keep repeating the same mistakes. And once that trust is gone, no amount of “open door policy” slogans will bring it back.

Feedback is like star trackers. Small, unglamorous sensors quietly pointing out that you are a little off course. Annoying at times, but vital. Because if you stop listening to them, you lose orientation completely.

So next time you ask for feedback, remember: do not collect it unless you plan to act on it. Otherwise, you are just drifting in the dark, convinced you are on the right path while your mission slowly slips away.